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Arena Toolbox

Discover for building winning campaigns.

AI Campaign Stack

Your AI tool directory by HGL

Artificial Intelligence
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DNC Playbook

A guide for State Parties and Coordinated Campaigns on running campaigns that win in 2026 and Beyond.

Campaign Management General Campaign Resources Organizing
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Text: Democratic National Committee Playbook a Guide for coordinated campaigns and state parties. Picture: a hand holding a ballot placing a vote with a donkey on it into the ballot box.

Creating Videos for Social Media

In this tool, you'll find two resources to help you make videos for social media.

Digital
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Filter By Phase of Campaign

Communications Calendar

Get proactive with your calendar to get your message out.

Academy Campaign Management Candidate Communications General Campaign Resources
Worksheet
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Campaign Budget – Comparison

If a budget feels daunting start by comparing to past campaigns.

Arena Cup Campaign Management Candidate General Campaign Resources
Worksheet
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DNC Playbook

A guide for State Parties and Coordinated Campaigns on running campaigns that win in 2026 and Beyond.

Campaign Management General Campaign Resources Organizing
Guide
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Google Civics Playbook

Your comprehensive guide to Google for your campaign or organization.

Artificial Intelligence Campaign Management Candidate General Campaign Resources
Guide
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Targeting Model Validation

Evaluate your targeting and move forward with confidence.

Campaign Management Data Organizing
Worksheet
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Campaign Staff Offboarding

Your guide to transitioning staff off your campaign post-election.

Campaign Management General Campaign Resources
Guide
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Google Maps for Campaigns

Find unique and easy ways to leverage Google Maps for your campaign team.

Campaign Management Data General Campaign Resources
Guide
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Printing for GOTV

Get a jump start on designing your literature for GOTV Canvassing and Mail

Campaign Management General Campaign Resources Organizing
Canva Template Guide
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GOTV Mail Program

Planning your GOTV mail program

Campaign Management
Guide
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Campaign Budget

Plan your campaign's budget from now thru Election Day.

Campaign Management
Worksheet
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Creating Your GOTV Plan

Prepare your campaign for GOTV

Campaign Management
Guide
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GOTV Weekly Checklist

Here are the essentials to kick start your GOTV with this check list to get you on track.

Campaign Management General Campaign Resources
Worksheet
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GOTV Staff Schedule

Plan your team's schedules for GOTV

Campaign Management General Campaign Resources
Worksheet
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GOTV Campaign Calendar

Get your Google Calendars updated with your GOTV Key date

Campaign Management General Campaign Resources
Worksheet
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Campaign Calendar

Work backwards from Election Day, and break down silos and align your teams with one campaign calendar

Campaign Management General Campaign Resources
Worksheet
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Campaign Snapshot

Create your pathway to victory [UPDATED]

Campaign Management
Guide Worksheet
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Campaign Plan

Create a plan to win

Campaign Management
Guide Podcast Video
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Voter Contact Calendar

A work plan for your voter contact universes

Campaign Management
Worksheet
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Hire a Campaign Manager

Recruit, assess, and hire a top campaign manager for your campaign.

Campaign Management Candidate Careers
Guide Podcast Video Worksheet
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Campaign Launch

3 – 2 – 1 – Liftoff

Campaign Management General Campaign Resources
Guide
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