Toolbox

Hire a campaign manager

Recruit, assess, and hire a campaign manager

2 Guides

Watch
3 min

GOTV Plan

Prepare your campaign for GOTV

GOTV Turf Tracker

Track your canvass packets and priority precincts by GOTV Staging Location

GOTV Volunteer Report

Track your GOTV recruitment

Watch
2 min

Digital Calendar

Plan your digital content

Earned media events

Push your core message to the press

One-on-ones

Holding effective one-on-ones

Campaign Budget

Plan your budget from now until election day

2 Worksheets

Watch
7 min

Campaign Plan

Create a plan to win

Watch
7 min

Campaign Snapshot

Create your pathway to victory

2 Worksheets

Campaign Glossary

Guide to campaign jargon

Effective Meetings

Facilitation guide

GOTV Targets

Best practices for crafting a GOTV Universe

GOTV Org Chart

Adapt your campaign structure for GOTV

Debate Prep

Make debates a part of winning your race

GOTV Mail Program

Planning your GOTV mail program

Watch
3 min

GOTV Trainings

Convene, connect, and train staff, organizers, and volunteers for GOTV

GOTV Staging Location

Setting up your GOTV staging location

GOTV Conversations

Having effective conversations with voters during GOTV

Progress to Goal Report

Create campaign accountability to hit your goals

3 Worksheets

Watch
6 min

Organizing Goals Calculator

Establish weekly goals to keep your campaign on track

House Meetings

Bring people together to make positive change

Watch
3 min

Develop your message

Tell your story

Spreadsheet Guide

Campaign navigation guide to spreadsheets

Organizing Capacity Calculator

Organizing meets your voter contact universe

Campaign Targeting

Find your target voters

SQL Guide

Open the door to big data on campaigns

Campaign Launch

3 - 2 - 1 - Liftoff

Campaign Kick Starter

Get your campaign up and running

Predictive Model FAQ

Questions you have but are were too afraid to ask

Email Calculator

Estimate the impact of email

Campaigns 101

Introduction to the world of campaigns

Managing Digital Firms

Questions to ask & digital glossary

Campaign Shutdown

One more thing

Cybersecurity

Recommendations to plan ahead

Virtual Events

How to host a virtual event in the age of Coronavirus

2 Guides

Finance Plan Tracker

Make the plan, track the plan, raise money

Call Time Tracker

Make the most of your fundraising call time

Arena Careers

The Linkedin for Campaigns