Twitter ads will enable you to put your tweets in front of users outside your organic following through a number of objectives, including awareness, tweet engagement, video views, followers, website clicks, and conversions.
Reach:
~85 million
Twitter ads will enable you to put your tweets in front of users outside your organic following through a number of objectives, including awareness, tweet engagement, video views, followers, website clicks, and conversions.
~70 million
Communications & Digital Staff, Ad Agencies
Organizations who maintain active twitter accounts.
$10 – $15
*Based on internal data
“Twitter targeting suffers from a few issues: unreliable audience size estimates, the lack of access to reach and frequency metrics for a campaign on the platform, and the fact that frequency capping is limited to campaigns using the reach and frequency buying method. In my opinion, these deficiencies make it more important to closely monitor delivery and negative user feedback than it is on other channels.”
– Sarah Cox, ACRONYM
The Paid Media Tools Assessment is produced by ACRONYM and powered by Arena.
~85 million
~214 million
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